Founder & CEO · TopHawks
Yashaswi
Priyadarshi
B2B Sales Outsourcing & Retail Execution Expert · India
FY 2024–25 · Verified
About Yashaswi
Yashaswi Priyadarshi is the Founder & CEO of TopHawks — India's leading B2B sales outsourcing and retail execution company. Since founding TopHawks in 2015, he has scaled the company to operate across 250+ Indian cities, building high-performance field sales teams and precision retail execution programs for enterprise consumer brands.
Yashaswi began his career at Barclays, London, in investment banking — an experience that instilled a data-first, accountability-driven approach to business operations. He holds an MBA from NMIMS Mumbai and a B.Tech from SASTRA University, combining financial strategy with deep on-ground market insight.
Under his leadership, TopHawks generated ₹6.8 Billion (₹680 Crores) in verified client sales revenue in FY 2024–25 — spanning FMCG, telecom, fintech, consumer electronics, and retail brands across pan-India campaigns.
Yashaswi is the product visionary behind HawkAI — TopHawks' proprietary AI-powered field intelligence platform that gives brand managers real-time visibility into on-ground sales performance through geo-tagged tracking, live productivity dashboards, and actionable field analytics. He also created TracknTrain, a mobile-first learning platform for rapid onboarding and upskilling of large field workforces.
He writes and speaks on sales outsourcing strategy, retail excellence, field force management, and the future of AI-driven sales intelligence in India.
Core Expertise
Sales Outsourcing & Revenue Operations
Designing and scaling nationwide managed field sales teams with full performance accountability for enterprise brands.
Retail Audits & Compliance
Driving planogram compliance, mystery shopping, stock audits, and in-store execution across modern and general trade.
AI-Driven Field Intelligence
Leveraging HawkAI for real-time geo-tagged tracking, performance heatmaps, and live sales decision-making.
BTL Marketing & Brand Activation
Large-scale experiential marketing — RWA branding, roadshows, mall activations, and pan-India sampling drives.
Go-to-Market Strategy
City-level GTM frameworks for new market entries — operations live in new cities within 10–15 business days.
Payroll & Manpower Compliance
Statutory-compliant workforce management covering EPF, ESI, and LWF across all Indian states at scale.