What is Mystery Shopping

Before jumping to the topic let us first see: Why is Mystery Shopping needed? The process of marketing is a long-term process that revolves around making the customers aware of the product or service and persuading them to buy that particular...

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RWA Branding in India

Has it ever happened with you that you’re driving or walking past a colony and you see a big hoarding above the colony main entrance gate? Yes we’ve all noticed these big hoardings and banners advertising big famous brands in a unique way. But...

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