How TenoApp Scaled to 3,000 Schools via a Sales Outsourcing Case Study
Deploying a nationwide field force to drive school on-boarding and parent engagement for India's leading school-parent platform.
Client
TenoApp (Propellum)
Schools
3,000+ Onboarded
Users
400,000+ Active Parents
Strategy
Field Engagement
Sales Outsourcing Case Study: Driving EdTech Adoption
This Sales Outsourcing Case Study showcases how TopHawks provided a scalable growth engine for TenoApp. By deploying a specialized field team, we bridged the technical gap for schools, ensuring seamless registration and long-term user retention.
Institutional Outreach
Establishing presence in key educational clusters to onboard private and public institutions rapidly.
User Onboarding
Field representatives physically assisted schools and parents, reducing barriers to app adoption.
Tier-2 Growth
Successfully penetrating markets beyond metros, bringing digital communication to school ecosystems nationwide.
Schools Registered
Active Parent Users
Field Execution
Target Markets Activated
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