Retail Visual Merchandising Services

Tech enabled teams for Visual Merchandising, POS / POP / Planogram deployment, retail fixtures deployment & maintenance. Top agency with Pan-India coverage.

Why Tophawks?

  • TopHawks is the leading retail visual merchandising service provider in India with a coverage rate of 30,000 stores every month for a wide range of clients across different industries.
  • Highly trained and experienced merchandiser teams are fully equipped to cater to the specific needs and requirements of the clients.
  • TracknTrain, our in house app drives the entire process technologically for merchandising reports including photos, geolocation, time stamps etc. for real-time, transparent and reliable visibility into store level execution.
  • We have 25 warehouses across India and the in-house asset management portal, Track’n’Train ensures complex asset management scenarios are handled with ease.
  • Portal functionalities are highly customisable and can be developed as per client’s requirement.

POP/POSM Design, Production & Maintenance

  • Visual merchandising meaning is simple, displaying the brand and product in such a way that effectively attracts consumers from the focused markets and facilitates improved brand recall and impulse buying.
  • Our creative designer teams and partners bring a wide array of visual merchandising ideas with artworks in retail visual merchandising, VM window displays and VM kits that help you communicate your brand to the target audience.
  • Our production partners provide top notch production capabilities for a range of PoSM elements to fulfill all our clients requirements.
  • Our integrated supply chain management and warehousing processes ensure timely delivery of the right PoSM at the right location
  • We provide end to end services to brands for fast and on time execution of in-store branding with in-store space identification, hiring, measurement, creative designing, printing and deployment services.

Visual Merchandising


PoSM Designing & Production

Become a mystery shopper India

In Store Maintenance

Become a mystery shopper India

GSB Boards Installation


  • In-store fixture/asset recee hygiene & database creation helps brands in timely production of the new fixtures, translights and in-store brandings with correct measurements.
  • Fixture design has a major impact in grabbing customer attention at retail outlets. The designs should always relate to product, brand image and customer. Our best-in-class retail fixture designers have years of experience in designing of the fixtures and SIS designs.
  • To ensure prolonged shelf life of fixtures, it needs periodic maintenance. We assist brands in onsite maintenance of SIS fixtures, in-store fixtures, wall fixtures, wall panels, translights and more.
  • Quality check and status appraisal of fixture condition at retail stores enables brands in checking the brand visibility share. Tophawks helps brands in conducting different fixture audits including fixture availability audit, SIS status audit and more.
  • It’s imperative for a brand now to impart attention on Glow Sign Board (GSB) deployment at eye catching spaces outside retail outlets to increase brand visibility and recall.
  • Tophawks helps its clients in capturing those spaces via dealer enrolment.
  • We do pan India GSB deployment with a TAT of 9 Days in Top Towns and 20 days in remote locations.
  • Glow Sign Board (GSB) is usually deployed in open spaces where its look and feel is hampered by pollution, dust, bad weather etc.As we are aware that its cleanliness plays an important role in improving customer walk-ins, brand perception and dealer loyalty.
  • Tophawks assist brands in GSB hygiene and audits at pan India level. Deploying the right signage at the right location is vital for effective and efficient marketing.
  • We help brands in deployment of Non-Lit Boards (NLBs) in various markets across India. They are usually deployed in low profile rural markets or markets having a low count of sales outlets.

We are here for you!